Crafting powerful digital experiences with research, strategy and design
With design certifications from
Case Studies
NMITE
Introducing the UK's newest higher education institute
Inspiring a new generation of engineers to apply for an exciting educational opportunity
BlocOut
Creating a sophisticated yet easy-to-use product configurator
Helping award-winning product designers Bloc Blinds guide their customers to order
Piglet in Bed
Maximising conversions for a growing lifestyle brand
Growing sales for Piglet in Bed by helping users to choose the perfect sustainable bedding
Some other great projects I've worked on
A little about me
I'm experienced...
Over the last 14 years, I have worked as:
- a Web / UX Designer, both agency side and in-house
- a digital Project Manager
- a Production Manager in a digital studio
- a CX Lead in an ecommerce growth agency
I'm all about content...
My top strength is coming up with creative strategies for content and information architecture based on research-based user stories and journeys. I currently work in ecommerce, offering customers a compelling narrative to drive purchase.
I'm user-focused... Obviously!
I have worked hard in the last few years to sharpen the tools in my UX toolkit; researching, testing, interviewing, journey-mapping, data-analysing, card-sorting, heatmapping, prototyping, a bit more testing. Getting to know those users any way I can.
